©2006  Frank Baker, Media Educator

Teaching Strategy:
To best understand these TV commercials, students should become familiar with the “languages of television.”

The languages include elements like:

  • camera work ( i.e. position of the camera; camera lens used; camera movement)
  • lighting
  • sound, including music and sound effects
  • editing (and other post production, like special effects)
Cell phone ad Teaching suggestion
(watch it here)
Two versions of the script:
One  Two
1979 Coke Super Bowl Ad
featuring Mean Joe Greene
Buy Me That, Too
(Typhoon 2 Toy)
Download script here
Cinderella’s Magical
Talking Vanity

Download script here
President Bush
Political Campaign Spot
(see also:
Role of Media In Politics)
Download script here

Recommended Resources:

Share this page:
Contact Frank W. Baker

Invite Frank W. Baker - one of the nation’s leading Media Literacy Experts - to your School, District or Conference