Analyzing Alcohol Advertisements & Marketing
A resource for

Frank Baker,
media educator

Recommended Texts


What’s your Poison?
Addictive Advertising of the 40’s—60’s

Can’t Buy My Love: How Advertising Changes the Way We Think and Feel
Touchstone Books

Alcohol: Opposing Viewpoints (Opposing Viewpoints) Cover
Alcohol: Opposing Viewpoints
Karen Balkin
Greenhaven Press
ISBN: 0737712155

Alcohol in the Movies, 1898–1962

Robert M ONeil
Media Institute (September, 1997)
ISBN: 0937790567

1983, Center for Science In
the Public Interest
ISBN: 0-89329-099-8

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