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Below are listed categories in the McREL standards database which correlate to media literacy in the English/Language Arts, History and Media curriculum areas. Click on each link to take you to the national standards verbiage.

Language Arts Standard 9: VIEWING
Uses viewing skills and strategies to understand and interpret visual media

Language Arts Standard 10: MEDIA
Understands the characteristics and components of the media

Click on each link to take you to the national standards verbiage:

AdvertisingBiasFilmInformational Texts
MediaNewspapersPersuasionPhotography

Production

Propaganda

Representation

Stereotypes

Television

Viewing

ISTE NETS logoNational Educational Technology Standards for Students

Connecting Curriculum and Technology

National Educational Technology Standards for Students

ADVERTISING
Middle Grades 6-8
Students in our society are constantly bombarded by advertisements. Technology has not only added to the impact and quantity of advertising but has led to the development and proliferation of new types of advertising. Fortunately, technology is a powerful tool in the hands of students for investigating and understanding the impact of advertising on their lives.  Source

SOCIAL STUDIES
Intermediate Grades 3-5
You Want Me to Sell What? The Many forms of advertising. Source

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