TABLE OF CONTENTS

  

This web site has been recommended by INFOHIO, "Blueprint for Democracy" and
"Cable in The Classroom" magazine.


Background/
Introduction/
Standards

Key Quotes 

Objectives/
Preparing Students

Critical Inquiry

Media Literacy
 
Teaching Suggestion (NCSS)
 
Other
Lesson Plans

Candidates
Websites/Streams
 
NEW
Ad Watch Columns
(evaluating spots 
for accuracy)
 
Past Campaign Ads
 

IN THE NEWS
timely news articles
to download/print 
 
 
Campaign/Election
news resources

Election sites for
Teachers and students
 
Web Resources
 
Recommended Texts
 
Recommended
Videos
 
 
   
   
 
   Hit Counter

 
   
   
   
   
   
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 

The Role of Media in Elections: 
Helping Students Understand Media's Influence
by Frank Baker, media educator ©2007
(do you find this resource valuable?
  let me know:
 fbaker1346@aol.com


This webpage is devoted primarily to the 30-second campaign "spot;" so common in American elections. The site is designed to provide teachers with the tools they need to introduce political campaign advertising to their students. Another goal is to assist teachers who want to help their students become aware of the unique techniques of persuasion used in these ads. To start, click the Background/Introduction/Standards link in the left hand column.

"Right now, social networking and YouTube are the two most striking things about this election cycle that make it different from 2004..so far."
Lee Rainie, Pew Internet & American Life Project (Source)

Click here for newest Educational Resources and Websites

Latest Readings/activities to read/print/download:
                                                                                   Compare & contrast magazine covers
                                                                          Obama begins work on his image
                                          Fear-based ads sneak into subconscious, researcher says
                                                                                                     Image Bite Politics (Newsweek)
                                                                        All the Presidents' Ads
                                                TV Still Preferred Source for Presidential Election News
                                              Citizen 2.0 Voters Follow Issues and Candidates, Not Ads
                                                                                     The Selling of the President (revised)
                                           New Media As The Message (National Journal)
                                                       Students see political advertising in new light
                        Students say Internet is prime source for presidential election news
 "Politics and the Image Builders" from Vance Packard's The Hidden Persuaders
                            read more CURRENT EVENTS by clicking on IN THE NEWS
 



 This comic from Non Sequitur is used here for educational purposes.

Site Updated on: 06/29/2008