Newly Published/Recommended Books/Videos

also: I Want Media's new books page


ADVERTISING/MARKETING/CONSUMERISM   more books here


Books/Videos  for Schools:


           Greenhaven Press
         ISBN 13: 9780737732269
              ISBN 10: 0737732261

[Julian Petley Advertising (Technology, People, Process)]
Advertising
by Julian Petley
ISBN: 1583402551 
Publisher:
Smart Apple Media

 

 
Made You Look: 
How Advertising 
Works and Why You Should Know

Author: Shari Graydon
1-55037-814-7    
Annick Press
website:
www.made-you-look.ca

Media Literacy:  Thinking Critically About Advertising
Media Literacy:
Thinking Critically About Advertising
,

J Weston Walch



Other books:

cover of Imaging in Advertising: Verbal and Visual Codes of Commerce
Buy, Buy Baby: How Consumer Culture
Manipulates Parents and Harms Young Minds
   

The Commercialisation
of Childhood

Packaging Girlhood: Rescuing Our Daughters from Marketers' Schemes
Click cover for details
ISBN:
0312352506
 
Shop 'til you drop
Consumer Behavior
And American Culture


Read Chapter 2

Branded for Life : How Americans Are Brainwashed by the Brands 
We Love

(Jan.2006)
Emmis Books


Food Marketing
to Children & Youth
Threat or
Opportunity?
(Dec. 2005)
click image
for more info
Read chapters
read 2 chapters
by Chuck Nyren. Paramount Market Publishing, Inc

Kidnapped: How Irresponsible Marketers Are Stealing The Minds of Your Children
Dan Acuff,
Robert Reiher
ISBN:
1419505033
excerpt

We Know What You Want
How They Change 
Your Mind
Martin Howard
Disinformation Books
ISBN: 1-932857-05-2
book website

Over the Edge : How the Pursuit of 
Youth by Marketers and the Media 
Has Changed
American Culture 
  
Author: Leo Bogart
Publisher: Ivan R. Dee, Publisher 

Born to Buy: The Commercialized Child and the New Consumer Culture
by Juliet B. Schor, Scribner,
ISBN: 068487055X

Read Salon Interview/review
Wash post article/ Interview
review
Click 'Add to Cart' below for purchase...
Advertising to Children on TV
Context, Impact, and Regulation

Barrie Gunter, 
Caroline Oates, 
and Mark Blades

Consuming Kids: The Hostile Takeover of Childhood
Susan Linn, The New Press, ISBN: 1-56584-783-0
Kidfluence: Why Kids Today Mean Business
Kidfluence:
Why Today's Kids
Mean Business
Paramount Mrk Pub
ISBN: 0070871337
Item Image
The Language of Advertising:
Written Texts
Routledge
ISBN: 0415278031


Can't Buy My Love:
How Advertising Changes the 
Way We Think and Feel
,
Jean Kilbourne,
ISBN: 0-684-86600-5

Bloomberg Press
ISBN: 1576601315


Branded?
Products &
Their Personalities
V&A Publications
ISBN: 1851773258